GENRE HOTELS SOCIAL MEDIA Genre Hotels came to us with one need – to give a voice to their business through social media sites. With an authenticity and genuine passion for their properties, Genre’s brand and voice deserved a platform worthy of the conversations they were already having offline. The biggest barriers were time and knowledge, both of which we could help them out with.
GOAL Fully outsourced social media management and email communications with the intent of creating a strong online follower base.
IMPACT Increase Twitter followers by 150% in just 5 months. Average newsletter open rate 12% above industry average.
THE BOTTOM LINE Be consistent with your social media sites. Part of our responsibility as social media managers for our clients is to provide quality content, interactions and engagement on a daily basis.